Startups courses

Browse public Startups courses with structured lessons, visuals, and practice on Wondering.

  • Phia and Cookie Stuffing

    Understand the Phia affiliate-marketing controversy as a practical case study in cookie stuffing, attribution integrity, and startup compliance.

  • Lean Analytics: Use Data to Build a Better Startup Faster

    Alistair Croll and Benjamin Yoskovitz connect startup stage and business model to the One Metric That Matters, combining qualitative discovery, cohort analysis, unit economics, experimentation, and decision thresholds.

  • The Early Story of Stripe

    Patrick Collison's Startup School account, supported by later interviews, traces how Stripe turned online payments from bank-led infrastructure into a developer-facing product wedge.

  • Should you start a startup?

    YC Group Partner Harj Taggar explains how aspiring founders can evaluate startup fit, test their worst-case risk, build idea and co-founder pipelines, and decide when a side project deserves a full-time leap.

  • How to get startup ideas

    Jared Friedman's YC Startup School talk explains how founders can avoid bad startup ideas, evaluate promising ones with concrete criteria, disable filters that hide good opportunities, and generate ideas through expertise, personal problems, market changes, and customer research.

  • How to get your first customers

    Gustaf Alströmer explains YC's practical approach to early customer acquisition: founder-led sales, manual recruiting, simple funnels, charging for value, and working backwards from customer goals.

  • YC guide to business models

    Aaron Epstein explains how startup founders should choose proven business models, read YC Top 100 patterns, and use pricing to learn whether customers value a product enough to pay.

  • How startup fundraising works

    In this YC Startup School talk, Brad Flora explains modern startup fundraising by replacing seven common myths with product-first, founder-owned, SAFE-era fundraising principles and YC company examples.

  • Finding Product-Market Fit

    A practical course for founders and product teams on turning customer pain into traction, based on David Rusenko's YC talk about how Weebly found product-market fit.

  • How to Succeed with a Startup

    In this 2018 Y Combinator talk, Sam Altman explains recurring conditions behind successful startups, from products people recommend and fast-growing markets to ambitious founders, high-agency teams, durable advantages, and situations where startups can outperform large companies.

  • How to Succeed with a Startup

    In this 2018 Y Combinator talk, Sam Altman explains recurring conditions behind successful startups, from products people recommend and fast-growing markets to ambitious founders, high-agency teams, durable advantages, and situations where startups can outperform large companies.

  • The Hard Thing About Hard Things

    Ben Horowitz examines the decisions leaders face when no easy answer exists, drawing on his experience to explore crises, executive management, layoffs, organizational growth, and the psychological demands of running a company.

  • Zero to One

    Peter Thiel and Blake Masters examine how transformative companies create new value rather than copy existing models, connecting contrarian thinking, monopoly strategy, technological progress, distribution, and company foundations.

  • The Arc Product-Market Fit Framework

    Sequoia Capital's Arc Product-Market Fit Framework explains how startups reach fit through three distinct paths—Hair on Fire, Hard Fact, and Future Vision—and how founders can evaluate fit with four recurring questions.

  • How Superhuman Built an Engine to Find Product-Market Fit

    Rahul Vohra explains how Superhuman measured product-market fit with the very-disappointed survey, identified its highest-expectation customers, and converted segmented feedback into a focused product roadmap.

  • The Mom Test

    Rob Fitzpatrick shows founders how to learn from customer conversations without inviting compliments or hypothetical promises, using past behavior, concrete problems, and real commitments as stronger evidence than opinions.

  • Build a Product-Market Fit Engine

    An expert course for startup founders on turning product-market fit from a vague feeling into a measurable operating system, grounded in Superhuman's survey, segmentation, and roadmap method.