Zero to One Is a Subtraction Problem

Casey Winters argues that early-stage products are won less by building fast than by pruning fast, using a features-versus-design matrix and a hit, distraction, or compounder review to decide what a new consumer product should cut.

2 sections ยท 5 lessons

Course outline

Two Early Bets

  1. Zero to One Means Pruning Fast
  2. The Founder Surface Area Matrix
  3. What Each Quadrant Costs

Deciding What to Cut

  1. Hits, Distractions, and Compounders
  2. The Full Vision Test
  3. Reviewing Five Features at Week Ten

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