How Superhuman Built an Engine to Find Product-Market Fit
Rahul Vohra explains how Superhuman measured product-market fit with the very-disappointed survey, identified its highest-expectation customers, and converted segmented feedback into a focused product roadmap.
3 sections ยท 8 lessons
Course outline
Measure the Signal
- From Signs to Signal
- Ask the Four Questions
Find the Right Market
- Segment Around Supporters
- Define the High-Expectation Customer
- Filter Feedback by Benefit
- Triage a Divided Survey
Build the Engine
- Split the Roadmap
- Prioritize Cost Against Impact
- Repeat Without Fooling Yourself
- Run the Next Quarter