Multi-Channel Analytics and GEO Advisory
Master professional data analysis across GA4, Search Console, and CRM platforms to deliver expert strategic insights and optimize digital performance for your clients. * **Master GA4 and Search Console** for website performance tracking * **Integrate CRM data** to measure full customer journeys * **Deliver GEO and AEO advisory** for AI-driven search * **Create stakeholder reports** that drive business decision-making
6 sections ยท 15 lessons
Course outline
Data Foundations
- Event Tracking
- UTM Architectures
- Tool Integration
Search Intelligence
- Query Clustering
- Indexing Diagnostics
- SERP Features
Path Attribution
- Funnel Dropoffs
- Attribution Modeling
Pipeline Integration
- Lead Mapping
- Pipeline Valuation
GEO Advisory
- AI Citations
- Entity Optimization
- Prompt Benchmarking
Executive Reporting
- Looker Architecture
- Strategic Advisory