Making Startups Powerful

Paul Graham explores how startups can gain a stronger position by changing their relationship with customers, partners, and complementary products. Founders can examine ways to grow their strategic freedom while testing whether each change genuinely improves life for the customer.

2 sections · 6 lessons

Course outline

Changing the company’s position

  1. Own a more valuable customer relationship
  2. An ecosystem needs a benefit between participants
  3. Going full stack changes who the customer is

Finding leverage that customers welcome

  1. A side feature may be the real product
  2. Generosity can enlarge the future opportunity
  3. Get upstream of a slow dependency

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